☕ Graphite - Cold Brew Branding #1

Cold-brew ◾ refined.

I am here with my new branding concept called Graphite for concentrate cold brews.

It's called Graphite. It offers cold brew concentrates for real coffee lovers.

We revisited one of the oldest typefaces out there called Belwe (1904). It’s sharp, bold and gives a good hint of a blackletter.

The colors reflect the graphite itself a.k.a 'black lead'. Different shades of black are combined with vaporwave retro-futuristic gradient.

One package includes one bottle of Graphite, which can serve eight cups of cold brew and can supply a weekly dose of caffeine.

This is just a teaser animation for the wordmark. More coming soon!