AI-powered retail marketing automation

Despite ongoing digitisation in Retail Marketing, cashback campaigns have remained stubbornly analogue. From creation, to distribution, validation and the actual cashback payment processing, cashback campaigns traditionally require a lot of manual handling which makes them expensive and prone to human error. If you run cashback campaigns with affiliates or third party marketplaces, companies often have to pay additional commissions or processing fees to the partners without actually getting relevant data from it. Summarizing the main goals and objectives: direct contact with consumers; reduction of operational hassles and costs linked to rewards and cashback campaigns; internationally scalable and automated platform.