Laundrytap Rebrand & Brand Guidelines

Laundrytap provides laundry rooms in multi-family buildings for use by tenants in the New York metropolitan area. They implement top-of-the-line equipment and service.

Their brand was tired and in need of an overhaul. In order to compete in their crowded marketplace, Damon Andersen created the following brand strategy and visual application components:

• Competitive research
• Color Analysis
• Tag line creation
• Logo identity
• Stationery
• Posters
• Presentation template
• Promotional brochure
• Brand Guidelines