Pathé Thuis Movie page

Content is king. Especially when it comes to a video platform. That's why we wanted to give the detail pages for 'Pathé Thuis' the feeling they belonged to the movies instead of the movies belonging to the platform.

By writing an algorithm that searches for just specific area's of the visual to find the best matching background colour, combined with a dynamic always contrasting foreground colour, every page feels uniquely branded to the movie artwork itself.