Coffee Brand Logo

Logo exploration for a coffee branding. We'll post the other alternative so you guys can review and give us feedback on which one you would choose.

In this case, we played with the coffee bean, incorporating it into the drawing. We also developed the name of the store which is an acronym of Mystery Of Goats, in honor of the story of how the first cup of coffee was born.

Legend has it that an Ethiopian goat herder noticed his goats got mysteriously energized when they ate the berries from the coffee tree!

What do you think? Comment below! :)