Applying Moments

On average we unlock our phones around 80 - 90 times per day. For some, screens have become ubiquitous throughout the day from the morning when we wake up, to night when we go back to sleep.

Applying Moments can happen through voice assistants, smart lenses or interacting with interfaces on smart products.

No distraction, fading away into one of your apps or spending more time on the screen.

The Moments we created this week include scenes for lights in hotels, at home, certain temperature and if a speaker is available you will be hearing a story that is connected to your Moment´s primary colours. This way you can reflect and feel those Moments in a calm and comforting environment.

Take your time, enjoy your bath and listen to how a dark, beautiful red became its name Vermilion.

With this last shot we are wrapping up this first week of concepts around light and colour. I hope you enjoyed this one :)

👋