The North Face© - Alex Honnold

A concept layout for The North Face© - Promotion landing page for The North Face athlete Alex Honnold, standing at the top of El Capitan, Yosemite National Park, after conquering the 3300ft free solo climb up Freerider.

Had to do a piece on this incredible achievement. As a big fan of Honnold and Photographer/Film-maker Jimmy Chin, I was so eager to see the film Free Solo at the cinema when it came out. The film had everyone on the edge of their seats during Alex's ascent, honestly the most nail-biting piece of film I have ever seen. What a man!