CritterGear Custom Order

Just like dog breeds, one size does not fit all.

With hundreds of custom patterns to choose from — all available in different sizes — CritterGear needed an intuitive custom order page that made sure users visually understood the attributes they were selecting. A visual sizing chart and pattern selector with simple filtering options help the user find their pet's perfect fit, and find it fast.

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(Note: Comp does not display all filtering options)