Silver Ox Bottle V2 - Brand identity design

Brand identity design for Silver Ox Bottle. SOB is a builder of high quality bottles, fitness shakers and clothing for the fitness industry. SOB is creating a high quality bottle/shaker and added a product that prevents the bottle from smelling.

Clients research:
Market research shows women have more purchasing power and are the largest consumer in the area of drinkware by 72%. So the logo needs to be gender neutral with a modern clean look. Simplicity is key. Trying to target a demographic between 20 to 34 year olds.