Branding for a celebrity talk show

Aur Batao is a popular celebrity chat show of Hindustan Times hosted by RJ Stutee. Owing to the show's growing popularity, there was a need to rebrand the video as well as print identity of the show which included cue cards, Mugs, T-shirts and placards for games like 'Never have I ever'.

'Aur Batao' - a phrase commonly used in Hindi for 'what's up' - is written in a custom typeface I created on procreate for Ipad Pro. The background doodle as well as the chat bubble elements are designed on the app as well.

This is the cue card currently in use for the show.