Logo for Agiliti3 a Sport Company

This project is about updating our brand today. We need modernization when we switch from medical devices to companies directly to consumers. What is interesting is the logo that expresses movement / freedom.

The logo is currently installed. It feels dated. Also attach a few examples of the style of illustration as an example where we move from the perspective / appearance. to consider incorporating a nodding texture to the carbon fiber composition of our product, which is a real differentiator, in addition to our 3-curved support (thus, Agiliti3).

Agiliti3 is an orthotic carbon fiber maker that supports all three arches in the foot (not just one). Target audience: 30-65 year old aspirational athletes who want to maximize their performance, have legs in any competition and stay free of injury. I made it by making a triangle with 3 arches that resemble the foot arch but with modern and professional. -- -- Let me know what do you think about this? Any feedback is welcome!

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