How AI Is Changing The Digital Marketing Landscape

Over the last couple of years, the digital marketing landscape experienced several remarkable changes. Apart from frequent algorithm updates, it has witnessed the advent of new technologies. Recent advancements have enabled marketers to predict the behavior of website visitors accurately. Artificial Intelligence (AI) is playing a critical role in accelerating the growth of the marketing industry. AI is improving every aspect of digital marketing services by making processes rapid, streamlined and more profitable.