Nike Liquid Capsule Concept - ARCHIVE 2005
From the Archives -
Over a decade has passed since this concept was created to design a liquid capsule for athletes in motion. The concept derived from the need Parkour athletes had to stay hydrated while in motion. They carried very little if nothing as to be able to perform in extreme situations and spaces. The platform was designed to be transferrable to other sports and athletes who require similar needs while maintaining high levels of performance. The concept was also an opportunity to co-brand NIKE & GATORADE together.
branding
design
futurecommanddesignoffice
hydration
illustration
liquidpill
nike concept
package design
pill
View all tags
Posted on
Apr 30, 2019
More by Benjamin LeMar View profile
Like