Property Development Website Design

The main purpose of a website is to take the visiting users from point A to B, through a clear and engaging journey. The effective use of white-space, professional photography and intuitive calls to action, play an important role in creating a smooth user experience across a website.

One of my favourite visual tricks that I always use, is to introduce a complementary colour to the existing branding palette across the website. That can be done either through imagery ( in this case gold, orange ) or accent colours ( lines, dividers, arrows, etc ).