peek into potential

Exploration for a philanthropic project supporting small businesses, rural women entrepreneurs, farmers, crafts, tribal youth in india. Helping their dreams and passion become reality by investing in their dreams.

The idea was to demonstrate the potential of what a small business in rural india can achieve when augmented with technology and community lending - capturing the now and the future.

We were super inspired by the exploration of @Studio VØR in capturing the augmented reality. We had to try a version of our own to bring this narrative to life.

Credits to @Rae Zachariah of Liquidink Design, in breathing life to these illustrations with her animation magic.