PCIM Logo and Branding
PCIM logo and branding.
PCIM is a Lisbon based company that focus its activities on providing services of advertising, communication and public relations.
PCIM is an acronym composed by four words: Publicidade (advertising), Comunicação (communication), Imagem (image) and Marketing. The idea for the symbol was to create something that brings together these four main areas of PCIM. The symbol of four squares where one of them is elevated seemed to be appropriated to identify a company that aims to communicate and boost new ideas and careers.