MBC Mobile application for TV talent Show

It was the first time we had to design and develop a captivating mobile application with under the challenging Arabic a crazy RTL (Right-to-Left) logic. We are happy that this app was for MBC Group, the largest media group in Middle East. The app is the companion for a TV talent show through which fans can interact with as the app provides functionality like in-app purchases, voting, news, user generated content, chatrooms and many more. The mobile application and the backend that supports it have been designed to support high traffic and promote transactions and communications security.

Whatever design choices we made, they have consistent with the style and branding of TV show. We managed design to provide a mystical and traditional feeling through special graphic elements and unique color palette.

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