Schwarzkopf Spring Style

With the new #createyourstyle campaign, Schwarzkopf celebrates diversity, authenticity and confidence. Together with internationally successful models and influencers, the #SCHWARZKOPFcreators, the campaign motivates everyone to make the most of themselves. #createyourstyle celebrates lively hairstyles and a new chapter in real beauty, a far cry from artificial ideals or hypes. You don’t need to be perfect to be beautiful, only authentic. Let the Schwarzkopf TrendLooks 2018 and the styles & stories of the campaign’s protagonists inspire you!