Chik toys identity. Patterns
The whole project:
https://www.behance.net/gallery/68712645/CHIK-toys-identity
CHIK is the kiddie's magnetic wooden blocks toy. The shape of the blocks correspond to the elements of the logo and are based on a modular grid. There were developed corporate patterns, which used the logic of the modular units. A number of animal images were developed based on the logo elements.
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