Disney Pixar Toy Story 3 Mobile App Design
As the leader in branded entertainment, The Walt Disney Company has become synonymous with quality products and the pinnacle of consumer engagement and recognition. Working closely with the company’s creative and marketing teams, I maintained the strict standards associated with Disney branding in generating the user flows, mock-ups and app’s graphical interfaces. As is widely known, receiving approvals from Disney branding for visual representation of their content is one of the most stringent processes in the business, and a certain indicator of being at the top of your field.
Scope:
Disney/Pixar sought to ensure a successful launch for their most important franchise. They needed a designer that can deliver a experience with a real wow factor.
Contributions:
Design a personalized iPhone App for Toy Story 3 featuring Woody. With Woody’s Greetings, users were able to personalize this audio-only product to create customized messages for friends and loved ones.