Depomed Strategies Navigating formulary

Assertio (assertiotx.com) formerly known as Depomed (depomed.com) as of December of 2017. Assertio Therapeutics, Inc. is a specialty pharmaceutical company focused on neurology, orphan and specialty medicines. Current specialty pharmaceutical business Gralise® (postherpetic neuralgia), CAMBIA® (migraine attacks), and Zipsor® (treatment of mild to moderate acute pain).

My goal was to create a proposal layout based on the former Depomed corporate style guide to be able to sell eLearning modules to acquire new business.

I was given a ROUGH draft Word document and had to visually illustrate the key topics of this proposal to appeal visually to the intended audience, the sales training manager. Typically, pharmaceutical client’s they are very familiar with text-heavy documents, but when working with the author of this document I requested a reduction of text content in order to pair the information down to the most important elements so that I can add visuals as part of the narrative.

As it turns out the minimal text of this proposal combined with the impactful and key visuals was able to convince Assertio (formerly Depomed) that our team can perform and deliver high-quality eLearning to fulfill their training needs. Please note that the contact information has been blanked as well as the investment summary numbers to protect my client privacy.

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