Highland Chair Co.
Being in the furniture business since 2000, Highland Chair Co. is a staple in the Burlington community for your chair needs. I began designing the branding refresh while still keeping true to their origins. With the products in their showroom being modern and stylish, I wanted to convey that feel while still using their original logo. I decided to pair the original logo with a script typeface and it made all the difference.
The website design was where I wanted to really bring experience of the store to the online space. I kept everything very light and clean making the content and images really stand out. I kept the clean and simple layout through the entire website, included a lightbox gallery of their products and all of the necessary business details. By also having a simple contact from and business information, as well as styled (and responsive) confirmation email templates, it brings the experience and customer service online.