Megaphone Logo
READ THE FULL CASE STUDY HERE: https://www.behance.net/gallery/71420281/Megaphone-Rebrand
Megaphone is is a leader in the fast-growing podcast industry. Whether clients are managing a network of shows or recording their first podcast episode, Megaphone provides the most intuitive tools to scale their businesses.
The challenge here was to update Megaphone’s brand and visual identity to reflect the evolving product and marketplace, and to create a dynamic, professional and aspirational aesthetic that reflects the unprecedented nature of Megaphone’s technology.
The icon combines familiar iconographic elements from audio (the play button, volume bar and a waveform), the RSS feed (which is essential to podcasting), the shape of a literal megaphone, and the letter M to create an abstract, minimalist and modern stand-alone icon.