Lattus Logo

Read the Full Case Study here: https://www.behance.net/gallery/77280717/Lattus-Brand-Development

Logo and branding designed for Lattus, a networking and connection app (still in development). The icon is a stylized version fo a lattice, on which plants grow upward. The Bright gradient represents excitement and movement and the upward tilt of the icon represents potential.

From the client: Social networking sites have become impersonal, unfocused, and prioritize quantity over quality of connections. Lattus is invested in establishing quality mentor/mentee relationships on clearly defined topics.