Z1 Branding - Logo
We rebranded our studio to capture the new path we walk with our digital products. From now on, we are Z1.
According to Peter Thiel's vision, the best ways to achieve a better world are those new and unexplored, those that go from zero to one.
We pick up this idea because we have always approached projects differently, working in a friendly way with entrepreneurs who only have an idea or who are in very early stages of their business. With each one, we travel the road that goes from a first draft to a marketable and scalable prototype.
In our new logo, you can clearly see the Z and the 1, the way of taking a product from one point to another is communicated by its continuity, and it also contains that unfinished character of the first iteration by its composition thanks to the lines playing with negative spaces.
