WWF+Saxoprint poster contest

In December 2015, France is hosting the Conference of Parties of the United Nations Framework Convention on Climate Change (UNFCCC). On this international event, WWF and Saxoprint joined forces to offer a competition to create a campaign.
The goal is to increase awareness of a young audience (18-25 years). The campain must arouse the desire to change society model and change consumption patterns.

Climate disruption is an alarming issue because it is the result of a chain reaction ; energy overload, pollution, deforestation, etc. are part of the levers that make up more or less quickly the temperatures which destroy environments and animal and plant lives.
With this in mind, I wanted to promote the fact that collective action to counter the deregulation goes through more or less simple individual actions.

Illustration, poster
Client : WWF France (contest)
Finalist of the Saxoprint / WWF creative awards
Format : 1189x841mm