Nordisk Product Page

🏕
As part of Nordisk redesign, I've reconceptualized the product pages of tents, sleeping bags, camping equipment etc.

📱
The smooth scrolling intends to reveal only as much information as needed for a quick overview. The three steps lead to a clear action point for finding the closest store and getting directions.

🌿
The underlying concept is to integrate the feeling of nature into the digital experience with the use of cinemagraphs, gorgeous imagery, and interactiveness.