Icons that are Built-for-Scale

✅In design, icons play a huge role in enhancing the aesthetics of an interface as they eliminate the feeling of mundaneness and sparks interest in readers' minds.

🙌🏻 In late 2017, we did a major brand overhaul that involved redesigning our website so that it co-aligns with Razorpay's vision as a company.

We wanted to have icons which remained unaffected even if there was a major change in the language of the website. So, we went ahead with monochrome icons as they were blending perfectly with the brand and weren’t taking away too much attention.

❤️ To witness BTS of this rebranding exercise, head over to this insightful Article by Iconscout covering our kickass designers who made this happen.

Also, let us know if you have any questions on 'How & When to Rebrand?' in the comments below 👇🏻