Pirimid Fintech Branding

Digicorp worked closely with Pirimid Fintech - a company that provides software development services with expertise in building fintech products to develop their brand identity and color palette. We followed the branding process i.e. keyword research, mood board, color palette design, typography exploration, sketching, and illustration to design their logo. The designed logo focused on keywords like financial markets, charts, stocks, etc. We chose the colors blue and green as they clearly resonated to the core values and personality of the brand which is finances, banking, wisdom, intelligence, and loyalty.