Veggie Baby - Branding & Packaging

Veggie Baby is an american brand that produces chalks and colours for kids. The products are 100% handmade and totally vegan and non toxic. The company offers a range of five colours, and mixing them you can obtain way more combinations. The logo designed is made by custom letters sketched before on paper. We decided to create a new identity that is colorful and perfect for kids. We also redesigned the packaging line, adding a colorful layout and custom letters to every product.