love: an Algo-rhythmic Study wordmark WIP

A wordmark for a play that will begin a run at One Yellow Rabbit's High Perfomance Rodeo. Excited to incorporate many of the poster graphics into projections for the show, this project allows me to design set elements and support the play's concepts with a subtle but coherent identity, the unity is only to support the music its performers and story. I like having a very delicate impact and going by moto good design is unseen.

So now to get ready for some final theatre tests...

Early concepts that are getting refined are attached to show some projection elements I am playing with. Old wordmark shown on the one poster highlights the evolution, next elements to resolve include slight scale issues in the letterforms to resolve spacial relationships, goal is to give it a bit more flow and lighten the visual feel. Fun to be getting a firm grasp on first steps, another fun part is having a happy partner in this collaboration motivated to test ideas.