Karlson Logo Animation
I was contracted by Figaro Brands in London, to create a bespoke logo animation for their own client Karlson, who are an established print business based in London.
The idea was to begin the logo by having the pieces of paper that form the 'K', print out centre screen. From there these pages would transition in to place to reveal to remainder of the logo. This was done by having the pages float down in to position, as you would sometimes have the typical vision of paper flying out of a printer when it's printing so much content.