Lustify

Personal project developing visual identities and concept designs for apps and startup business ideas.

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About:

This is Lustify, an app for finding people with similar or desired lusts.

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Concept:

The idea here was to use a very cursive and approachable typography (based on the Timeout font), adapt it to input the sexual idea with the "penetration" of the L letter into the fy tails. Color wise, I wanted to use vivid and intense colors in a way to represent heat, more so, body heat signatures.