Aligned for Excellence

This Shot is part of the process of creating what my client called their "widget" for 2019. They choose a word or phrase and create essentially a logo that they put on all their blog, email, and presentations for they year.

The concept for this was making it look like it was breaking through the tape like at the end of a race. Ended up not working though because of where they wanted to use it. But I loved making that ribbon lettering!