Netflix Discovery Experience — A UX/UI Case Study

This UX study will mainly focus on how to make the user experience more pleasant for the everyday user.

Results from interviewing and testing our target group: * 77% had a hard time choosing a movie. * 75% wanted a more personalised interface. * 71% wanted to see what their friends are watching. * 63% are trusting their friend’s movie recommendations.

Nobody gets happier with maximum freedom of choice.

Prototypr