ESDC Rebrand Logo Design

http://esdcpilsen.org was looking to rebrand as they expand their scope of influence in 2019.

Formerly the Eighteenth Street Development Corporation, they are transitioning into Economic Strategies Development Corp. and needed a fresh identity to reflect their growth.

They liked this conservative take on their logo, which speaks to the ethnic makeup of the community they represent while retaining the seriousness a chamber of commerce requires.