Paragon Realty Software

The company provides software solutions for real estate agencies to use as a platform for servicing their clients. Home seekers are provided with custom searches, targeted homes and email alerts which are set up by their real estate agent within the system. The current system lends to a very utilitarian approach, lack of common UI functionality, limited mobile experience and branding.

My proposal for the software was a logo, fresh brand colors and fonts, more typical UI elements and a full mobile experience.

Designs show: Homepage, listings, listing details, mobile and what they currently have in place.

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Please visit my portfolio (www.jeffmcallister.com) for detailed work.

Jeff McAllister
Sr. Visual, UI & Brand Designer
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