The Herbalists Brand Book

Brand book produced for The Herbalists. I worked on the branding and copywriting once I understood what the clients were about and what they wanted which came from working with them on the logo and business cards etc. Once we had this relationship it was quite easy to write about the company in a way which created a story around the couple and expand on the values that were important to them. Conversations, research on articles and inspiration they liked was useful as well as the client's own instagram account to help create this content. The book encompasses every aspect of the brand including merchandise and came to over 60 pages in total and the client was super happy with the result.

Hire me: https://www.craigthompson.design View personal portfolio: https://www.craigswork.co.uk