ICICI iMobile app for iOS
ICICI is one of India's largest private sector banks. To be perfectly honest – this was not a regular design challenge; it was far more challenging. And exciting. ICICI Bank wanted to revamp their personal banking app, iMobile for iOS.
Being India's most popular mobile banking app, iMobile has for long been best-in-class already. To improve upon an app which is already well-regarded by customers needed guts, our client’s faith, and cake (for post go-live feedback celebrations). It required grave expertise in mobile banking UI UX design, and we were ready.
Have a look at the detailed case study.
Let us know what your thoughts are...
application flow design
concept building
experience design
human computer interaction
icici
icici app
icici imobile for ios
interaction design
mobile app
mobile app design
ui ux
user journey mapping
View all tags
Posted on
Dec 6, 2018
More by Screenroot View profile
Like