Everspring Brand Identity

Who says wholesale plant saucers, liners, clear floral boxes and cork mats can’t be sexy? Certainly not us.

A 30-year old brand was losing to its competition. With such an innocuous product, Curtis Wagner Plastics lacked an identity and focus that could set them apart from the competition. With sights set on the future, they realized that in order to stay ahead, they needed to invest in their future.

To kick things off, NUU developed a new name and brand identity for CW Plastic's lawn and garden line. Introducing Everspring. With beautiful product photography and illustrations, Everspring's catalog was designed for a new launch.