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After 5 years in the trenches on branding projects, it's energizing and refreshing to get to work with our Creative Content Production team on scripts and video copy.
This project in particular was super fun: because the Via Citrus team had a great deal of faith in our creative inspiration; because @Steve Wolf gave us an awesome brand to work with; and because @William Kesling, @Lauren Jones, @Alicja Colon are creative geniuses.
The result is here, so take a gander. https://youtu.be/vqM0BhTMSrg
And for a more in-depth BTS look at the shoot (including shots of my super cute baby as model), check this out: https://focuslabllc.com/case-studies/via-citrus
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