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Logo done for a new client. 2 of 2 presented. Client wanted a logo for their new start up app. Something that was inviting, friendly, and trustworthy, but also colourful, modern and clean. I came to this shape while playing with the form of an "A" and really enjoyed this shape as it let us have something much more natural feeling and a bit more playful as a logomark than other competitors in their field
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