Getting started - Checklist
As David Teodorescu said, there are 2 types of motivation: intrinsic motivation, that comes from within us like curiosity, pride or a sense of achievement and extrinsic motivation, that comes from outside us like money, grades or praises.
At Spotangels, we want to help users understand the app through gamification principles. In the project, we tried to trigger intrinsic motivation.
Because completing a checklist always feels satisfactory, we decided to design one. Each task accomplished helps the user discover a new feature of SpotAngels.
Already used by many apps, this simple gamification idea helps increase engagement.
- 25% of users who sign up see the checklist
- 5% of users who sign up complete the checklist
- 20% of those who see it complete it
- 45% of users who complete one item complete the full checklist