Co-Created Art on canvas 2

Working with a first grade class to raise money, I ran a workshop with the kids and a teacher to represent what they visualized when "thinking of nature". They hand drew pen on paper and I created SVG's of the drawings. We did not know how this would turn out, but we created a various pieces of artwork and output to canvas. The auction raised money for the school, but the mugs (see artwork above) got a good conversion. The interesting insight was a conversion rate of 35% when I offered to customize the mug with their child's artwork highlighted (as shown above). The amber color was a childs illustration. All other merchandise offered did not sell, but when I customized and personalized it sold. Hmmm....

More by Gray Kuglen

View profile