C

C is for Crush. I wanted to explore physical tension in a static image. Even though it's just a flat black shape being compressed, the mind assigns mechanical properties to it.

*This submission is from the DY Alphabet design challenge our design team created. Each of our designers was randomly assigned a letter in DockYard to create a poster. The rules were simple: design a poster that "represents your letter" given specific parameters (size: 24: x 36", colors: yellow (#FCC71F), black and white).