Writing with love

"When you can’t feel someone’s character, you can’t feel their presence. When you can’t feel their presence, you can’t build a connection, and without a connection, there is no love. " — Galih Pambudi (GO-JEK UX writer)

Read our full story about Creative process behind GO-JEK redesign,

https://medium.com/@galih.pambudi/how-we-make-the-go-jek-app-come-alive-2d6d88df2cbe

Enjoy! :D