CIBIC Registration Flow

A sample of the registration flows we designed (in collaboration with our friends at Versett) for CIBC, powered by financial software, Zafin.

Diverting away from the expected page with endless form fields, we opted to move the user down their path with digestible, one-at-a-time questions. This intuitive natural language question flow simplified the signup process and provided clarity for users looking to find the perfect financial product from CIBC.