Vetco Clinics at Petco.

With more than 50 years of service to pets, Petco is a leading pet-specialty retailer that is committed to delivering healthy and happy experiences for pets and the people who love them, implementing widely used services such as their Vetco Clinics. Petco and Vetco are both dedicated to creating a positive and trusted relationship by providing the products, services, and experiences to keep pets happy.

OUR INITIATIVE.
Vetco and ATLARGE recognized the growing industry need in collecting accurate data and took that knowledge as an opportunity to acquire insights efficiently. Traditionally, this was collected through a Lifestyle Assessment Form, a paper-based questionnaire completed by the visitor that would collect insights and data to allow veterinarians to carry out their work effectively. Our team utilized customer journey mapping to discover and understand the emotions of not only the pet lover, but the pet itself, at various touch points. With this process came discoveries that lead to new avenues of relationship building between the pet and its veterinarian.

To read the rest of our case study, visit our website:
https://www.atlargeinc.com/work/petco