Alixir Brand Identity Logo

Alixir is a vitamins and complements company. The client wanted to rebrand the company’s visuals with a blue/green color palette. The mood was meant to be fresh, clean and minimal. I’ve designed a logo marrying three themes: healthcare (cross), vitamins (pills) and elixir (drop). The concept was that a drop of “Alixir” could provide health through the vitamins to the customer. The final logo is flat and clean. Any thoughts? 😁

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