Uventure website

Uventure Activewear approached me in search of creative solutions to their branding and website. They already had an existing brand feel with the umbrella company – Uventure Run. What they wanted to do was to ascertain a new look and feel for their activewear range – without straying too far from the UV Run brand. As well as the branding, they needed a user friendly website.

The website needed to be easy to navigate and shorten the customer’s path to purchase as much as possible without compromising on the details. A lot of the focus would be on the imagery – which is why I art directed the photoshoot too. But with clear sections and CTA’s, the user was able to quickly navigate and purchase.